The first brand to launch canned wines in the UK has paved the way for innovation in the wine market. Most Wanted Wines is the latest signing at In Drinks, the new national trade show for the drinks sector taking place in Glasgow in March 2023.
Launched on the UK market in 2015, Most Wanted Wines has just one simple vision – to get everyone enjoying the world’s most wanted wines.
The globally sourced, award-winning brand has expanded since its very first Albariño listing to include a range of over twenty wines in a variety of formats. In 2017 we were the first brand to successfully launch canned wine in the multiple retailers, with Pinot Grigio and Pink Pinot Grigio Fizz cans now the market-leading canned wine brand in the UK. New to the range is Most Wanted Regions, a collection of sought-after regional styles including Rosé de Provence and Barossa Valley Shiraz.
David Mooney, National on Trade Sales Manager, Most Wanted Wines, commented,
“We are thrilled to be able to add Scottish drinks show to our 2023 events calendar. This is a great opportunity for us to network, meet up with familiar faces and explore new business opportunities in the north. We look forward to showcasing our favourites from the Most Wanted Wines line up and introducing visitors to some new products too.”
Over 30 exhibitors are already signed up for the show which features both alcohol and non-alcoholic products. The show is co-locating with ScotHot, Scotland’s largest trade show for hospitality, food and tourism and is also being supported by WSTA, Club Soda, CGA and Scotland Food and Drink.
About Most Wanted Wines
The Most Wanted Wines range helps wine drinkers discover some of the world’s most wanted grapes and regions. Lip-smacking, slick-looking, easy-drinking wines at the best value you can get. Simple in our approach, but never basic; they favour a no-nonsense attitude to describing what’s in your glass. Straightforward chat and everyday food and wine combos to help all wine drinkers get most out of what’s in the bottle.
To book your place at In Drinks, contact
Paula Dickson firstname.lastname@example.org 07557 86248 or Julie Gillespie email@example.com 07884345090